About Us


Hi Everyone! My name is Ashleé Douglas. I was born and raised in St. Croix, U.S. Virgin Islands and have roots in Trinidad and Dominica. I have a great love for the region and everything that it has to offer. This love is reflected in my company, MerchCarnival.

In 2012, during my sophmore year of college, I had the idea to produce my own merchandise line, AD Designs, which celebrated my Virgin Islands pride. Learning more about Caribbean-based and Caribbean-inspired brands, I wanted to help showcase these brands to a larger audience. Thus, MerchCarnival was born.

My mantra as an entrepreneur is 'brands supporting brands'. Through collaboration, I've found that everyone is uplifted.  I think this exemplifies West Indian pride. I pride myself in showcasing my work and helping other creators showcase theirs.



Established in 2014, MerchCarnival is an online shopping experience that connects fans to the Caribbean culture and Carnival experience that they love. We provide various services that help upcoming and boutique brands showcase and promote their products. We are a growing online hub where Caribbean brands and consumers can connect. Our company is based in Philadelphia.

Have questions? Please check our FAQ page or email us at info@merchcarnival.com


Stores you can purchase MerchCarnival products:

ADORN - Christiansted, St. Croix, USVI


Professional Apparel - Sunny Isles, St. Croix, USVI


Recent Press:

Carry On Friends: http://www.carryonfriends.com/merchcarnival-connecting-fans-with-caribbean-culture-the-carnival-experience/

Style and Vibes: http://www.styleandvibes.com/2016/11/caribbean-holiday-gift-guide-2/

With Love from Guyana: http://michelleford.gy/blog/feature-interview-ashlee-douglas-of-merch-carnival/#more-4977

Women who live on rocks: http://womenwholiveonrocks.com/the-ultimate-island-holiday-gift-guide-2016/